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About Me

With a writer's heart and 8+ years writing experience, I'm a story chaser with a passion for captivating intros and a love for children's books, magazine writing, and illuminating God's word. Self motivated with an exceptional work ethic, I'm adaptable to change, an independent learner, and a people-person with a zeal for collaboration. I have excellent attention-to-detail and organizational skills, am able to work within tight deadlines, and am a stickler for good grammar. 

Education

B.A. in Business Administration

Roanoke College

Salem, VA

Business management, global marketing, corporate finance, personal finance, business writing and communications, human resources, business policy, economics, accounting, statistics, operations management, organizational behavior, business law, business information systems

Continuing Education

Adobe MAX

The Creativity Conference

October 2023

Writer's Connection

Virginia Tech

2022 - Present

Social Media Strategies Summit

Higher Education

October 2022

& 2023

College Communicators Association

Virginia Tech

June 2022

Dean Nelson Writing and Interviewing Workshop

Virginia Tech

June 2022

Day of Writing Retreat

Virginia Tech

2016

Many other workshops and trainings

A conference designed for creatives to learn from experts and innovators, explore and play with the newest tools, collaborate with other artists, and get inspired. 

A group created to connect on all things writing and collaboration in a higher education setting. 

A global conference designed for social media experts to increase marketing, communication, and social media skills. 

A conference aiming to advance VA communicators in higher education with speakers, programs, professional development, and collaboration.

Professional development sessions on writing and interviewing for VT communicators with Author Dean Nelson, founder and director of the journalism program at Point Loma Nazarene University.

A retreat for writers with a focus on speed writing, poetry, fiction, non-fiction, sci-fi/fantasy, and writer collaboration and brainstorming. 

  • Google Analytics 4 training | June 2023

  • Microsoft Guided Exploratory Sessions - OneDrive, Teams, & 365 | June 2023

  • Falcon: What makes a great social media manager | June 2022

  • State of Virginia: The Road to Cultural Competence | June 2022

  • State of Virginia: Employee Safety and Disaster Awareness June 2022

  • Ferpa Training 2020, 2021, 2022

  • Title IX/Policy 1025/VAWA | 2018, 2020 and 2023

  • GiveSmart - Master your social: Strategies and statistics to grow your social Virginia Community Voice (VACV) | April 2022

  • Falcon: Keeping up with Social Media Algorithms January 2022

  • TikTok in Libraries 3-part workshop by InfoBase August 2021

  • Falcon - Brand Storytelling: The key to a competitive edge | June 2021

  • What's Changed on social 2020-2021 | January 2021

  • Strategic Communications in a Dynamic Environment | December 2020

  • CASE Development Writing Workshop | November 2020

  • Virginia Tech Social Media Best Practices Training | September 2020

  • Instagram Stories Workshop | June 2020

  • AIMS Training - Contact Reports vs. Interactions | May 2020

  • University Advancement Giving Day Workshop Series | January 2020

  • Social Media Training on Accessibility | October 2019

  • Chrome River Training | October 2019

  • AIMS Training BBIS and Jira Process Refresher | October 2019

  • AIMS Training - AIMS Processes, Selections, & Data Requests | September 2019

  • Social Media Workshop - Best Practices: Business vs. Personal Use | August 2019

  • Social Media Workshop - Measuring Success: Social Media Analytics | June 2019

  • AIMS Prospect Management Training | June 2019

  • Elements Hands-on working session May | 2019

  • Photography and Videography App Workshop | April 2019

  • BBIS Training | April 2019

  • AIMS Refresher Training | April 2019

  • Social Media Training Webinar | November 2018

  • AIMS Training | September 2018

  • Social Media Training Webinar | August 2018

  • Social Media Training Session | June & July 2018

  • University Libraries Staff Enhancement Program | 2017

  • Principles of Community at Virginia Tech | October 2016

  • TEM Training | August 2016

  • Dynamics | July 2016

  • Google Workshop | May 2016

  • Windows 10: The Basics | March 2016

  • NYLIC University 2005 Certificate of Completion A career school designed for New York Life agents which focuses on selling and referrals, building relationships and customer service Dallas, Texas | 2005

Skills

Adobe Creative Suite

Photoshop • InDesign • Lightroom

Premiere Pro • Acrobat

Microsoft Office

Word • PowerPoint • Excel

Google Workspace

AP Style

Content creator

Canva • Story Blocks • Adobe Express

Creative writing

Editing

Social media mgmt. & copywriting

Facebook • Twitter • Instagram • Threads

TikTok • YouTube • LinkedIn • SnapChat

Twitch • Pinterest • Reddit 

Creative eye for detail

Research

Thoughtful writer

Think outside the box

Social media analytics

Falcon/Brandwatch

Project management

Time management skills

Curious

Professional Experience

Freelance Writer

World-wide

2023 - Present

Author

World-wide

2017 - Present

Owner

Roly Poly Books Publishing Co. 

Christiansburg, VA

2016 - Present

Communications & Development Coordinator

& Social Media Manager

University Libraries at Virginia Tech

Blacksburg, VA

2018 - Present

Executive Assistant and Office Manager

University Libraries at Virginia Tech

Blacksburg, VA

2011 - 2018

Executive Assistant to the Assistant Vice President of Development for Univ. Programs

University Advancement

Blacksburg, VA 

2008 - 2011

Licensed Financial Specialist

Wachovia (now Wells Fargo)

Radford, VA

2006 - 2008

Agent

New York Life

Roanoke, VA

2004 - 2006

Manager

Nature's Outlet

Salem, VA

1999 - 2004

  • Started a freelance business in the following areas of writing: Book, magazine, newsletter, social media, newspaper, editorial, journalism, news, feature, investigative, religion, copywriting, print, digital, email, fundraising, ghostwriting, poetry, storytelling, song writing, and publishing

  • Author of the Children's book Series The Adventures of Scout & Kit

  • Two books in this series have been released: The Berry Patch and I Wish I Lived in a Tree House

  • Author visits to schools (as large as 500 students), libraries, and child care centers for story time and to teach children about writing, reading, and publishing

  • Owner of the micro-publishing company, Roly Poly Books

  • Format children's books using InDesign and Photoshop

  • Publish books that are available for purchase world-wide, online, and in stores

  • Book marketing and advertising 

  • Work directly with printers KDP and Ingram Spark

  • Experience with paper and cover types, page bleeds, fonts, and color correction

  • Developmental editing for children's books

  • Writer and editor for Imagine Magazine and Virginia Tech News elevating University Libraries through storytelling. Imagine Magazine is mailed to approximately 7,000 alumni and donors and is available online and as a printable 

  • Researched, wrote, and published over 50 stories for VT News and Imagine Magazine

  • Social media manager for 8+ professional social media accounts and pushed out critical, time sensitive information during the COVID19 pandemic. As content creator, design, write, and proofread engaging daily posts for all platforms. Through Twitter, engaged with a donor resulting in a $50K gift to the library. Substantially increased social media engagement and followers across all platforms. Increased engagement on Facebook alone by 5,468% in the first year. Increased followers across all social media accounts: Instagram 350%, TikTok 429%, LinkedIn 225%, Facebook 46%, and Twitter 36%

  • Lead successful social media Giving Day campaign each year

  • Write general library communications, copy for brochures, flyers, reports, and fundraising/donor correspondence including acknowledgement and endowment letters, birthday cards, event invitations, and email communications

  • Edit and proofread copy by other writers and offer feedback

  • Hiring manager, supervisor, trainer, and mentor for student employees who assist in creating social media content

  • Spearhead and oversee all library donor events, large and small. Ensure donor relationships thrive

  • Worked regularly within the AIMS/Blackbaud CRM system working with highly confidential donor information

  • Employed during the successful $1 billion Boundless Impact campaign. We hit our goal at just 43% of the campaign time and increased the goal to $1.5 billion

  • Provided high-level administrative support for the Dean, Assistant Deans, and Chief of Staff

  • Scheduled meetings, organized and de-conflicted calendars, problem solved, and multi-tasked and created the yearly Libraries Planning Calendar

  • Hired and supervised 25+ student employees providing training, delegating tasks, approved payroll using Time Clock Plus (TCP), and utilized Handshake for student searches

  • Extensive travel planning including flights, lodging, car rentals, maps, meals, etc. and processing reimbursements through the Virginia Tech (VT) Foundation and Virginia Tech's Travel Expense Management (TEM) system and Chrome River. Also worked with the University Libraries Financial System (ULFS)

  • Expertly planned and seamlessly orchestrated events, mini-conferences, and retreats working within budgets, choosing venues, and negotiating with caterers, suppliers, and vendors. Designed flyers and invitations for events

  • Transformed meeting spaces for events and supervised the boardroom calendar 

  • Assisted with library social media accounts including Facebook, Instagram, Twitter, and Pinterest

  • Generated agendas and compiled minutes for several reoccurring meetings

  • Spearheaded the Dean's suite renovations including art, furniture, flooring, paint and space re-imagining

  • Co-created and implemented the University Libraries Emergency Alert (ULEA) system and acted as lead administrator

  • Oversaw the redesign for the library org chart and maintained updates

  • Obtained important signatures, prepared letters, correspondence, and memos

  • Worked with highly confidential documents, mail merges, maintained and created files

  • Worked closely with the President and Provost's office as well as the Controller, VT Foundation, Advancement office, and the rest of the university community

  • Employed during the successful 1 billion dollar Invent the Future campaign.

  • Maintained and de-conflicted complex calendars, prioritized/managed daily projects, gathered research, compiled and analyzed data/reports/spreadsheets, met time-sensitive deadlines, answered phones and served as the main point of contact/liaison for administrative units, academic units, deans, donors, and visitors.

  • Set appointments with and greeted donors, prospects, deans, faculty and staff

  •  Prepared correspondence, created/maintained files, managed projects, reports, and invitations. Typed and compiled meeting minutes, performed complex mailmerges, and worked with highly confidential documents

  • Multi-tasked in a fast-paced work environment, problem solved daily, and worked independently as well as with the team

  • Extensive travel planning including flights, lodging, car rentals, maps, meals, etc.

  • Event planning, assisted with and served on search committees, and utilized PeopleAdmin to prepare resumes, applications, and interview documents

  • Generated letters and interview packets in preparation for phone and campus interviews of candidates for searches, contacted high-profile candidates for interviews for various positions in University Advancement while working with the schedules of many high level executivesCreated and evaluated extensive interview itineraries while coordinating travel plans and reimbursements

  • Prospecting donors for fundraising using Virginia Tech's Banner system, built relationships with donors, provided excellent customer service. Posted contact reports as a tracking system, researched and ran reports, pulled profiles, and worked within DRWeb

  • Served as liaison and mentor for up to 9 University Programs Development Associates

  • Provided executive level support to the Senior Associate Vice President for Development and Principal Gifts in the absence of the Executive Assistant preparing agendas and creating high-impact presentations as needed

  • Commercial and retail lending, business to business sales, and retail sales

  • Investments, opening and maintaining accounts, and financial reviews

  • Building relationships, customer service, prospecting, and generating new business

  • Setting appointments, telephone skills, problem solving, and multi-tasking

  • Running bank software (Pegasus) and maintaining highly confidential information

  • Running my own outside sales agency in the areas of life insurance, long-term care insurance, annuities, mutual funds, and other financial investments

  • Preparing and presenting presentations for business owners, employees, and families

  • Prospecting, setting appointments, meeting with clients, financial planning, completing applications, composing letters, traveling, multi-tasking, working daily with confidential information

  • Retail sales

  • Supervised and trained up to 10 employees, delegated tasks to staff, prepared staff meetings

  • Accounting, balanced register, pricing, merchandising

  • Ordered from over 50 suppliers, inventory, merchandising

  • Customer service, problem solving, multitasking

Awards, Recognition, & Mentions

CASE award cover WEB-01.png

CASE

June 2021

Sibley Magazine

June 2021

CASE

January 2021

Gold Circle of Excellence Award in Magazines on a Shoestring category, through the Council for Advancement and Support of Education (CASE) for the Spring/Summer 2020 issue of Imagine Magazine

Nomination and finalist for Sibley Magazine of the Year Award, awarded by the Council for Advancement and Support of Education, Washington, D.C. 

Silver CASE Award in CASE District III in Magazine on a Shoestring category

Service Recognition Award

January 2021

Certificate of Achievement

January 2021

Virginia Tech 10-year Service Recognition Award

Awarded by Virginia Tech in collaboration with the Blue Ridge Writing Project for participation in All WriteVirginia Tech's 2nd Annual Day of Writing

Virginia Tech Authors Recognition

February 2018

Virginia Tech Authors Recognition

February 2022

Social Media mentions for the children's book series, The Adventures of Scout & Kit

Recognized at the Virginia Tech Author's recognition event for the children's book, The Adventures of Scout & Kit: The Berry Patch

Recognized for a second time at the Virginia Tech Author's recognition event for the children's book, The Adventures of Scout & Kit: I Wish I Lived in a Treehouse

Featured in the following blogs, websites, newspapers, and social media channels: 

  • The Library Lady 

  • Book Wyrm Mama 

  • Used York City - 5 excellent gifts for little New Yorkers

  • Dream Reader Kids

  • Novels of New York

  • Ginger Mom Reads

  • Comfy Reading

  • Ink Stains on my Sheets

  • MyNovelEsqueLife

  • Channel 10 Daytime Blue Ridge Show

  • Salem Times Register

  • Collegiate Times

  • The Burgs

  • NRV News

  • Radford News Journal

  • News Messenger

  • Macaroni Kid

  • Next 3 Days

Committees &
Professional Memberships

  • Search Committees, University Libraries

    • Stakeholder, Chief Advancement Officer for Moss Arts Center and University Libraries | March 2023

    • Member, Graphic Designer | November 2022

    • Member, Multimedia Producer | January 2022

    • Member, Graphic Designer and Multimedia Producer | Fall 2021

    • And many more

  • Graphic Designer |​ February 2023

  • Member, LibApps Taskforce | 2020

  • Member, Society of Children's Book Writers & Illustrators | 2017 - 2018

  • Author's Panel, Christiansburg Public Library | October 2016

  • Member, Student Employee Application System (SEAS) Taskforce | 2016

  • Member, Library Intranet Development Group | 2016 - 2017

  • Member, Diversity Council | 2015 - 2018

  • Member, Calendaring Committee | 2015

  • Co-Chair, Social Committee | 2014 - 2016

  • Member, Marketing Committee | 2014 - 2015

  • Member, Community Engagement Advisory Team | 2014 - 2015

  • Member, Social Media Group | 2013 - 2014

  • Chair, Retirement Committee | 2013

  • Member, Library Study Cafe Vision Group | 2012 - 2013

  • Member, Roanoke Chamber of Commerce | 2005 - 2008

  • Controller, Alpha Kappa Psi, Business Fraternity | 2001 - 2003

    • Duties: designed yearly budget, collected dues, administered fines, planned activities, fundraising,  and worked closely with Treasurer​

  • Founding Member of Theta Beta Chapter, Alpha Sigma Alpha Sorority | 2001 - 2003

Service to Promote Diversity, Equity, & Inclusion

Diversity Council

Member

2015-2018

Diversity Workshop

April 2021

Diversity Workshop

December 2016

Diversity Workshop

July 2016

Diversity Workshop

June 2016

Member of the University Libraries Diversity Council representing the Dean's office. The council supports Virginia Tech's strategic plan goal to “foster a diverse and inclusive community that supports mutual respect” in the University Libraries and the Virginia Tech community. 

Attended the diversity workshop, Diversity: Inclusion in the Modern Workplace. 

 

Co-organized and attended the diversity workshop, Understanding Ourselves and our Multicultural Conflict. All 150 library employees were invited to attend. 

Co-organized and attended the diversity workshop, Generations at Work. All 150 library employees were invited to attend.

 

Co-organized and attended the diversity workshop, Communicating Respectfully in a Diverse World. All 150 library employees were invited to attend. 

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